The Science Behind WMNkind – How We Choose What to Curate

WMNkind was created to make shopping feel more aligned — not more overwhelming.

Our mission is to support your body through every phase of your cycle with products that actually meet you where you are. While we’re still growing, we’ve already set the tone for how we curate what shows up in our shop:

1. Cycle Alignment

We ask ourselves: Does this product make sense for a specific phase of the menstrual cycle? Whether it’s comforting during menstruation or energizing during ovulation, we organize everything by phase to help you shop with purpose.

2. Intentional Selection

We aren’t here to stock everything. We handpick items that feel thoughtful, useful, and aligned with the type of wellness we believe in: slow, supportive, and honest.

3. Honesty Over Hype

While our goal is to prioritize natural, non-toxic, and clean products — we’re still building. If a product isn’t fully organic or green yet, we’ll be transparent about it. We're not perfect, but we’re committed to clarity and care.

WMNkind isn’t about chasing trends. It’s about curating what helps — even if that evolves over time.

💗 We’re still in the early phases, and we’re so grateful you’re here for the journey.

 

xoxo, Ari

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